Drakehas taken marketing to another level and increased the hype of his album in one genius move.
Drakeused billboards to reveal artists that will feature on his album causing quite a stir on social media.
In addition, a billboard located in New York suggested that Jay-Z would also collaborate on the project.
Drake has created immense hype for his upcoming album Certified Lover Boy. Photo credit:@champagnepapiSource: Instagram
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