Laura and Lauretta are the founders of a popular cosmetics store on Instagram known as ‘The Twin Store’.
Doing that would also help avoid unnecessary shipment costs.
Utilize social media
Social media is the new and improved marketing platform.
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Set up a page on all social platforms especially if your business is a start-up.
Renting a place for a startup business is not cost-effective.
Try and avoid extra expenses in any way possible.
Laura and Lauretta: Popular Ghanaian Twins Shares how they Established their Successful Cosmetic Business Photo credit: @laura_k, @lori_kSource: UGC
Strategies
Know your niche and what they want.
This will help you sell more and prevent product waste.
Right mindset
Be positive about your business and work hard toward it.
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Invest positive energy in your trade.
Set targets and put necessary measures in place.
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Source: Briefly News
