Cellphones are a daily part of our lives.
In fact, we rely on our phones almost as much as electricity and other basic needs.
A multi-billion rand industry
The cellphone industry is racking up billions every year with its sales.
The government wants more local companies to design and build their own smartphones. Photo credit: Getty Images.Source: Getty Images
In 2019, more than 15 billion mobile phones were sold globally and the number continues to climb.
One of the struggles Mara Phones faced was theCovid-19pandemic.
The company launched in Mzansi only four months before the lockdown.
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The 21-day lockdown put the brakes on their plans and stalled the activation of some of their programmes.
The pandemic is not the only obstacle, though.
The company is trying to enter a very competitive market that has well-established brands.
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Taku believes South African companies have what it takes to become real competitors in the smartphone industry.
Taku explained:
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